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Google is the fastest growing search engine, and is one of
the largest public databases of information that exist today.
Approximately 80% of all Internet searches are done using
Google, through Google.com and the network of sites licensing
the Google search results (Yahoo, AOL, Netscape, iWon, Compuserve,
Alexa, and many of others).
Google is an amazing search engine. You can add your url
for free. Google doesn't care what kind of files you have
on your site - it will index almost anything. And Google ranks
your site according to pretty standard algorithms, except
for one really neat factor - your site is ranked in part based
on the number and quality of sites that have linked back to
it. A critical element of the link to your site is the phrase
in the link. If the link has the words really amazing Website,
then your site will get a slightly higher search rank for
the phrase really amazing Website.
Google also doesn't seem to have any editor "quality
rating" system, a system adapted by AltaVista, Yahoo!,
and LookSmart affiliated search engines which gives higher
ranking to sites based upon subjective evaluations of editors.
Google frequently spiders the Open Directory for new sites,
and gives extra popularity credit to sites which are listed
on the Open Directory.
To read the Stanford University research paper that started
it all, click here.
Read Larry Page's Stanford presentation, "PageRank:
Bringing Order to the Web."
Google Search Engine Analysis
URL:
http://www.google.com/
FREE ADD URL:
http://www.google.com/addurl.html
THE KEY:
Optimize each page of your site for one keyword phrase and
get other sites to link to yours.
DIRECTORY:
The Google directory is a copy of the Open Directory (http://dmoz.org).
SEARCH RESULTS:
Google has its own spider which builds its own database of
Websites. Google is the fastest growing and most popular search
engine. Google's search algorithm pays particular attention
to the number of sites linked to your site in determining
it's ranking. Also, Google, will index almost any kind of
file, including Adobe PDF files, text files, and database
generated files (like asp pages).
RELATIONSHIPS:
Google results also appear on Yahoo as of October 11, 2002.
[Note: As of 02/18/2004, Yahoo! no longer uses Google as its
default search engine]Google also provides its search results
to iWon.com, after the "Sponsored Listings." Google
began providing AOL.com with search results on July 24, 2002.
Google provides Netscape, Compuserve, and Alexa with their
search results.
GOOGLE SEARCH TIPS:
allinurl:keyword searches for Web pages with a specific alphanumeric
string in the page url.
link:www.url.com searches for links that point to a specific
Website.
related:www.url.com searches for Websites that Google deems
similar to a specific Website.
keyword site:url.com searches for pages at a specific Website
that include a specific keyword or phrase. Use url as your
keyword to see all the pages that Google has indexed from
your site. Example: "seologic site:seologic.com"
will show all the pages from our site that are indexed on
Google.
TOOLS:
Google Information for Webmasters
Google - Digital Millennium Copyright Act (DMCA) Instructions
Froogle! - Google's Shopping Search Engine
Google Support Forum
Google Government Search
Google Universities Search
Google Catalogs Search
Google Zeitgeist (Search Pattern Analysis)
Get the Google Toolbar
Report Spam to Google
TouchGraph GoogleBrowser V1.00
Google Labs
Google Viewer
Google WebQuotes
Google Glossary
Google Sets
Google Voice Search
Google Keyboard Shortcuts
336-408-9075
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