Web Design & Site Development, Kernersville NC North Carolina Graphic Design, Rich's Web Design
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Web Design, NC


NCDPI Award 1999
"Do’s And Don'ts Of A Professional Website" From A professional website is, above all else, professional. What constitutes professional though? This question has been asked by many, and the answers are as varied as those asking the question. There are at least a hundred or more possible aspects to consider, some consisting of parts of others, such as demographics and content. Each factor has its own affect on how customers perceive a website. ... This brief list of what to do and what not to do when creating a professional website is only the beginning, one small step towards success.
For the entire article, go HERE!
Do's
1. Know your visitors. Your site should be designed to fit their needs and wants.
2. Know your product. As strange as that may sound, people know when a site offers products or services that they themselves know little about.
3. Make your site visually pleasing. Just because bright red and bright blue are your favorite colors doesn't mean that they should be the dominant colors in your site.
4. Outline the concept of the site before it is created. Know the answers to those golden questions: who, what, when, where, why and how.
5. Make your prices readily available. Hide your prices and customers will wonder what else you are hiding.
6. Keep your site credible. Back up what you say with statistics or links to articles that support your claim.
7. Ask for input from people who know nothing about your product/service/business.
8. Use images that portray confidence. You want the customer to trust you right?
9. Keep your site translator-friendly.
10. Be consistent throughout the site. Consistency counts in site design and professionalism, and your customers will expect it.
Don'ts
1. Don't guess at who you're trying to reach with your site. ‘Guesstimation’ is for horse shoes and card games.
2. Don't get too technical. Your customers are the ones reading your site.
3. Don't give your customers a headache. There are 256 colors available for site design.
4. Don't keep content that isn't being read. Keeping track of what your customers are actually reading is very helpful.
5. Don't repeat the same information on every page.
6. Don't hide contact information. One page with multiple ways to contact you is more affective ...
7. Don't use animations.
8. Don't use multiple fonts. It only takes the eye seconds to adjust to a new font ...
9. Don't take control away from the viewer...
10. Don't 'bunch up' the text. Add spaces between paragraphs ...





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