Rich’s Web Design – Feb. Newsletter
Google / Chrome & SSL
As touched on in the Jan. 1st’s RWD Newsletter, it looks like the Google requirement that ALL sites have a SSL (Secure Socket Layer) Certificate WILL occur very soon. (See clients’ 1/17 specific newsletter) I will make these installations on a ‘first-come-first-serve’ basis, so let me know if you wish me to do your site first!
How to Rank High
As discussed every January / February, here are Google’s Top 10 ranking factors:
1. Proper TITLE tags – Use of your targeted key phrases.
What is TTFB?
Many marketing, web professionals have believed for years that a top ranking factor is ‘Load Time’, or how long does it take to load your entire web site. If your site has large images, many scripts, then Google will punish your site and you will lose rankings. This has now been proven to be incorrect! What matters most is your site’s TTFB.
How can you tell what your own site’s TTBB is? Go to http://bytecheck.com/ and enter your own site’s URL. If your time is around .2 or less, then your server is responding well. If it is over .5 second, then you need to consider changing host servers.
Instagram is Now Big!
For most businesses, having the following social media sites are highly suggested (in order of importance) – Facebook (Business), Google+ (Maps / Local), LinkedIn (Networking), YouTube (if you share videos), Twitter (?) … and now … Instagram (mobile photo-sharing)!
Instagram is an online mobile photo-sharing site that enables its users to take pictures and share them either publicly or privately on the app, as well as through a variety of other social networking platforms.
Instagram, developed by the Facebook team, is one of the first social media sites that originated on mobile devices and is designed for use with your smart phones. Their motto is, ‘Inspire People Visually With Your Business Story‘. Ask any young person, ask other web savy person … they will say, ‘Instagram is Big!‘
If you have set-up an Instagram account for your business, let me know your URL and I will place the social media icon on your site … next to your Facebook, Google+, LinkedIn icons!